Friday, October 22, 2010
Wednesday, October 20, 2010
Owned and Earned curated content brought to life
In my post on owned and earned content curation I spoke about using new tools to begin filtering and delivering social and professional content in a steady stream. My thoughts were mainly about consumer curation but it looks like brands are now getting into the game. Starbucks has announced the creation of the Starbucks Digital Network which is aimed at deepening the SBUX experience. Check out the details from Mashable and MediaPost. It will be interesting to see how this product evolves and who may follow suit...
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